Creature

The Kamikaze Swimon (pronounced “swim on”) was designed specifically to be used as a bladed jig trailer.

The BFE was designed to flip.

Crafted for versatility with the power to thump and vibrate at all retrieve speeds.

Man Bear Pig is a modern creature bait with subtleties that make it get bites.

The Super Hog takes all of the best characteristics of the incredible Brush Hog and swaps out the long tails for a flat, thin, splittable tail that causes it to glide on the fall.

The Double Tail Grub knows how to make a splash.

The Why Not is another grass and mat punching machine from Gambler Lures.

Each bait is incredibly durable and capable of lasting through many dozens of catches each.

The Prawn 4.2 flipping bait is designed to be your go-to soft bait around the thick stuff.

The 6th Sense Hogwalla 5.8 is the latest and greatest hybrid soft plastic.

Following in the footsteps of the Hi-Def Craw, the HD Hellgrammite is a super-realistic bait created from a 3D scan of a real Hellgrammite.

Pitching and flipping has a new go-to bait.

The Strike King® Rage Bug is designed to be used behind the DB Structure Head, but it's great as a flipping or creature bait, too.

Crafted for versatility with the power to thump and vibrate at all retrieve speeds.

Crafted for versatility with the power to thump and vibrate at all retrieve speeds.